Bugatti debuts in Miami with its first branded residential skyscraper in the US
The French brand enters the American luxury property market with a Miami tower, expanding far beyond hypercars.
Bugatti is entering the US real estate market with a luxury residential tower in Miami, its first branded residence project in the United States. The move marks an important step for the French brand, which is expanding its world beyond hypercars.
The building is aimed at an exclusive clientele and focuses on design, premium services and a strong brand identity. For Bugatti, it is a way to turn its style into a living experience, following a trend that is becoming increasingly common among luxury labels.