China’s car market enters a shakeout phase: fewer brands, bigger scale
Price wars are squeezing automakers, and a new wave of mergers and exits is nearing in China.
China’s car market is entering a deep consolidation phase. Excess production capacity, aggressive price cuts and massive electric-vehicle spending are putting strong pressure on smaller, less efficient brands.
Stronger players now have room to buy and expand, while many weaker ones may be forced into partnerships, mergers or leaving the market entirely. For the global industry, including Europe, this means facing a Chinese auto sector that is becoming less fragmented and more competitive.