Hero Impulse returns: new model launch is close

Hero is getting ready to bring back the Impulse, a motorcycle that once stood out among lightweight go-anywhere machines. The prototype seen on the road shows a more modern look and no camouflage, a strong sign that the launch is just around the corner.

For Italian readers, the news is especially relevant in the growing small-adventure segment, which is increasingly crowded in Europe as well. The new Impulse is expected to focus on ease of use, affordability and low running costs, with a market position aimed at India but useful to read Hero’s next moves.