MotorsportSmart
McLaren F1 meets fashion: 46 designers reinterpret its history
A special project celebrates the Woking team with artworks inspired by its most iconic cars and key Formula 1 moments.
19 September 2026 1 min read 11 views
McLaren involved 46 designers to reinterpret its Formula 1 history through creations inspired by liveries, shapes and milestone moments from the Woking brand. The initiative blends motorsport and fashion into a visual story that revisits decades of success.
The project highlights how the team has become an icon beyond the track, thanks to a strong sporting and aesthetic identity. For Italian fans, it offers a different way to read F1 history: not only results, but also culture, design and image.