Renault Twingo becomes pop art: Joshua Vides turns it into 2D

The new Renault Twingo E-Tech Electric has been given a completely fresh look and becomes the star of a design-driven project. For The Originals Renault, the brand teamed up with U.S. artist Joshua Vides, known for his comic-book-inspired visual language and sketch-like approach, to reinterpret the French city car as a striking two-dimensional object. The result is a car that looks as if it has stepped out of a hand-drawn illustration, with bold outlines and a strong graphic effect.

This initiative is not just about aesthetics: it highlights the connection between creativity, urban mobility and new ways of communicating electric cars. Twingo, a model long associated with smart and accessible city driving, is relaunched here as a cultural object as well as an automotive one, in line with a strategy aimed at a young audience with an eye for style. Vides’ interpretation amplifies the car’s playful character and makes it instantly recognizable.

With this collaboration, Renault confirms its intention to use art and design to bring the green transition closer to the wider public. The electric Twingo therefore does more than talk about efficiency and sustainable mobility: it becomes a pop icon, able to blend personality, innovation and urban imagery into a single object.