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Sainz brings Formula 1 back to Madrid and becomes the face of the Spanish GP
The Madrid-born driver is the symbol of F1’s return to the Spanish capital, giving the new city race a strong local identity.
12 September 2026 1 min read 15 views
Carlos Sainz has become the key figure behind Madrid’s future Formula 1 Grand Prix, the project that brings the championship back to the Spanish capital after years away. For local fans, the Ferrari driver is more than just a star on track: he is the face that makes this comeback feel truly meaningful.
His involvement also gives the new event extra weight from a sporting and commercial point of view. In an increasingly global calendar, Madrid aims to stand out thanks to a homegrown champion able to connect fans, institutions and major media attention.