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Volvo prepares a major refresh of its model lineup
The Swedish brand is speeding up its model replacement plan to support sales and brand appeal, with a focus on electrification and tech.
17 September 2026 1 min read 29 views
Volvo is reportedly preparing a deep overhaul of its lineup, with new models and updates designed to support growth in a tougher market. The goal is to strengthen the brand’s position in Europe and other key markets while keeping safety and Scandinavian design at the center.
For Italian drivers, electrification is a key part of the picture: the Swedish company’s strategy appears to be moving toward more efficient, connected models suited to premium customers who care about running costs.